Limit your selection of affiliate programs initially so you may concentrate your efforts on learning how you can market them effectively. Having too numerous programs will dilute your focus and make it harder to discover what works best. Once you're successfully selling and making reasonable commissions from your initial choices, you might be then in a greater position to decide on new programs to add to your web site.
Your credibility with your customers will likely be damaged if your refer them to an additional merchant who does not provide them with good service or product quality. Consequently, generally test the product or service prior to you give a personal recommendation.
Most marketing experts say that the most effective method to sell products via an affiliate association is by personal recommendation. Once you've got used the product, you're then able to write a review that tells your consumers or visitors what you liked about it and how it helped you. A personal recommendation will sell much more than any advertisement.
Banner links on web sites are much less effective than text links. More people will click on a text link than a banner. With text links, you might be able to pre-qualify folks just before they go to your affiliate partner's website, and you'll find that a lot more convert to sales.
Some discover Google Adwords or similar services really helpful for generating affiliate sales. However, use caution and test carefully just before spending significant amounts of funds on this service.
Track Your Results. Usually test and track the outcomes of the ads and promotions you run. Use the facts gained to fine tune your efforts. In case you don't track your results, you will not know what is or is not working for you. The best decisions are made based on very good information.
